Back to articles

SJCH Supports Breast Cancer Awareness Month: Going Pink & ACS Cancer Center Team to Participate in Links for Life Walk

Cancer San Joaquin Community Hospital (SJCH) is proud to recognize October as National Breast Cancer Awareness month by partnering with Links for Life to turn the hospital campus pink. Through the end of October, nighttime visitors to the hospital will experience the pink glow of the parking lot lights as well as the exterior lights surrounding the hospital—a visual reminder of the significant celebration for the awareness campaign.

SJCH will partner with dozens of other individuals and businesses in support of Links for Life’s “Light the Town Pink” event throughout this month. The goal of the project is to light homes and businesses all over the Bakersfield area in pink and raise funds for the fight against breast cancer. This is a wonderful photo opportunity for your viewers and readers. 

“We’re thrilled to be able to participate in this one-of-a-kind event, especially as we prepare to open the doors of The AIS Cancer Center at SJCH by the end of 2012,” said Jarrod McNaughton, SJCH vice president of marketing and development. “Knowing what a devastating disease breast cancer is within our community, we felt compelled to partner with Links for Life, an organization which does a great deal to support those affected by cancer.”

In addition to turning SJCH “pink,” a team from the hospital and The AIS Cancer Center will participate in the downtown Links for Life walk. Among the walkers will be Dr. Oscar Streeter, medical director of The AIS Cancer Center; and Lori Muir, the director of The AIS Cancer Center. Both Streeter and Muir will be available for interviews about their support of Links for Life and the additional positive impact that will result when Kern County has its first comprehensive, hospital-based cancer center.